I'm sorry, but R&D is not really a valid reason to hike up bike prices. We all know that all bike tech is extremely simple and has been available for many years, it is likely that the technology and techniques used to make 2015's frames will probably be 10 years old. It is simply that manufacturers can sustain a more profitable model line by using the better processes incrementally rather than making the best frame possible now. For instance the thu axle trends in forks/ rear end, Low void carbon, tapered steerer/ headtube, larger bearings etc etc - all these things are pretty obvious, even 15 years ago so to insult people by purporting them to be hi tech is a bit lame

I have to say, I'm loving some of these economics theories! However, if it is machined in the UK and is exported to the US and is 2/3rds of the price even after import tax that is a little ridiculous. But then again, if you're keen to waste 100 quid dropping a few grams from your 40lb bike then that's up to you. It might make a miniscule difference to a pro downhiller but it's nothing more than expensive bling for everyone else.